{"title":"Everyday Essentials Under $25","description":"\u003cp\u003eStart with an in-stock retail bottle for scalp care, moisture, refreshing, loc styling, or skin care. These individual bottle sizes are priced under $25. Select your size on the product page to see its exact price; case packs and the gallon have separate prices.\u003c\/p\u003e","products":[{"product_id":"scalp-restore-growth-oil","title":"Scalp Restore Growth Oil","description":"\u003cp\u003e\u003cstrong\u003eNourish your scalp and support healthier-looking hair from the root.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eScalp Restore Growth Oil is a lightweight scalp-care oil created to help moisturize dry-feeling areas, support a balanced scalp environment, and improve the look and feel of hair with consistent use.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp nourishment:\u003c\/strong\u003e Helps moisturize and condition a dry-feeling scalp.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisture balance:\u003c\/strong\u003e Helps reduce the feeling of dryness while supporting a comfortable scalp-care routine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHealthy-looking hair:\u003c\/strong\u003e Helps hair look nourished, stronger, and more vibrant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eTargeted care:\u003c\/strong\u003e Easy to apply directly to the scalp and areas needing extra attention.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Dry-feeling scalp, locs, natural hair, protective styles, and anyone looking to make scalp care a consistent part of their routine.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply a small amount directly to the scalp and gently massage. Use as needed as part of your regular scalp-care routine.\u003c\/p\u003e","brand":"Loc Em Up Products","offers":[{"title":"4 oz","offer_id":50621728424234,"sku":"D4-CD09-VHF9","price":17.99,"currency_code":"USD","in_stock":true},{"title":"Case of 12","offer_id":50621728457002,"sku":"D4-CD09-VHF10","price":180.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/2240\/0298\/files\/54C887D6-CB87-4562-9C08-80568063BAA2.jpg?v=1784728729"},{"product_id":"loc-em-up-locking-solution-for-retwist-starter-locs","title":"Loc \u0026 Twist Serum – Retwists \u0026 Starter Locs","description":"\u003cp\u003e\u003cstrong\u003eClean hold for retwists, starter locs, and defined styles—without the heavy buildup.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLoc \u0026amp; Twist Serum helps create neat, polished retwists and starter locs with a firm, manageable hold. The lightweight formula is designed to style and define while helping hair feel moisturized and conditioned.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRetwist \u0026amp; starter-loc styling:\u003c\/strong\u003e Helps create clean, defined sections and polished results.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eFirm, manageable hold:\u003c\/strong\u003e Supports longer-lasting definition without a heavy feel.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eResidue-conscious formula:\u003c\/strong\u003e Designed for a clean finish without unwanted flaking or greasy buildup.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisture support:\u003c\/strong\u003e Helps hair feel conditioned while you style.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eVersatile styling:\u003c\/strong\u003e Great for loc maintenance, twists, and other natural-hair styles.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply a small amount to clean, damp or lightly moisturized hair. Work through the section, then retwist or style as desired. Start with a small amount and add only as needed.\u003c\/p\u003e","brand":"Loc Em Up Products","offers":[{"title":"4 oz","offer_id":50621698572586,"sku":"F2-HXSJ-S653","price":14.99,"currency_code":"USD","in_stock":true},{"title":"Gallon","offer_id":50621698638122,"sku":"F2-HXSJ-S655","price":150.0,"currency_code":"USD","in_stock":true},{"title":"4 oz (case of 12)","offer_id":50621698670890,"sku":"F2-HXSJ-S656","price":111.0,"currency_code":"USD","in_stock":true},{"title":"8 oz (case of 12)","offer_id":50621698703658,"sku":"F2-HXSJ-S657","price":159.0,"currency_code":"USD","in_stock":true},{"title":"8 oz","offer_id":52791012688170,"sku":"F2-HXSJ-S654","price":22.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/2240\/0298\/files\/loc-twist-serum-4oz-black-tip.jpg?v=1790683813"},{"product_id":"lemongrass-loc-refresher-4-oz","title":"Lemongrass Loc Refresher","description":"\u003cp\u003e\u003cstrong\u003eRefresh your hair and scalp between wash days with lightweight moisture and a clean lemongrass aroma.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLemongrass Loc Refresher helps revive dry-feeling, dull hair and freshen the scalp and hair between washes without a heavy finish. It fits easily into routines for natural hair, braids, twists, locs, and other protective styles.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh between washes:\u003c\/strong\u003e Helps hair and scalp feel refreshed between shampoo days.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLight moisture support:\u003c\/strong\u003e Helps revive dry-feeling hair without weighing it down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHealthy-looking shine:\u003c\/strong\u003e Helps enhance the natural look and vibrancy of hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtective-style friendly:\u003c\/strong\u003e Easy to incorporate into braids, twists, locs, and natural-hair routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Natural hair and protective styles that need a lightweight refresh or moisture boost between washes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply lightly to hair and scalp as needed, focusing on areas that feel dry or need refreshing. Start with a small amount and add more only as needed.\u003c\/p\u003e","brand":"Loc Em Up Products","offers":[{"title":"4 oz","offer_id":50621715349802,"sku":"UF-4OBE-41BO-1","price":14.99,"currency_code":"USD","in_stock":true},{"title":"Case of 12","offer_id":50621715382570,"sku":"UF-4OBE-41BO-2","price":108.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/2240\/0298\/files\/IMG_3372_2.jpg?v=1767282591"},{"product_id":"loc-em-up-lemongrass-loc-refresher-8-oz","title":"Lemongrass Loc Refresher (8 oz)","description":"\u003cp\u003e\u003cstrong\u003eRefresh your hair and scalp between wash days with lightweight moisture and a clean lemongrass aroma.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eLemongrass Loc Refresher helps revive dry-feeling, dull hair and freshen the scalp and hair between washes without a heavy finish. It fits easily into routines for natural hair, braids, twists, locs, and other protective styles.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eRefresh between washes:\u003c\/strong\u003e Helps hair and scalp feel refreshed between shampoo days.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLight moisture support:\u003c\/strong\u003e Helps revive dry-feeling hair without weighing it down.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eHealthy-looking shine:\u003c\/strong\u003e Helps enhance the natural look and vibrancy of hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtective-style friendly:\u003c\/strong\u003e Easy to incorporate into braids, twists, locs, and natural-hair routines.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eBest for:\u003c\/strong\u003e Natural hair and protective styles that need a lightweight refresh or moisture boost between washes.\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply lightly to hair and scalp as needed, focusing on areas that feel dry or need refreshing. Start with a small amount and add more only as needed.\u003c\/p\u003e","brand":"Loc Em Up Products","offers":[{"title":"8 oz","offer_id":50621711679786,"sku":"LA-JJMQ-AUIW-2","price":24.99,"currency_code":"USD","in_stock":true},{"title":"Case of 12","offer_id":50621711712554,"sku":"LA-JJMQ-AUIW-1","price":240.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/2240\/0298\/files\/IMG_3372_2.jpg?v=1767282591"},{"product_id":"loc-em-up-thirsty-locs-hair-oil","title":"Thirsty Locs Moisturizing Oil","description":"\u003cp\u003e\u003cstrong\u003eMoisture, softness, and shine for thirsty hair and scalp.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eThirsty Locs Moisturizing Oil is a lightweight oil blend created to help seal in moisture, soften dry-feeling hair, and nourish the scalp without leaving a heavy, greasy feel. Despite its signature name, it can be used in natural-hair and protective-style routines—not only locs.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003e\n\u003cstrong\u003eMoisture support:\u003c\/strong\u003e Helps seal in moisture and reduce the dry feel of hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eSoftness \u0026amp; shine:\u003c\/strong\u003e Helps hair feel softer and look naturally radiant.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eScalp nourishment:\u003c\/strong\u003e Helps condition the scalp as part of a consistent moisture routine.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eProtective-style friendly:\u003c\/strong\u003e Works well with locs, braids, twists, and natural hair.\u003c\/li\u003e\n\u003cli\u003e\n\u003cstrong\u003eLightweight finish:\u003c\/strong\u003e Designed to nourish without weighing hair down.\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003e\u003cstrong\u003eHow to use:\u003c\/strong\u003e Apply a small amount to hair and\/or scalp as needed. Massage or distribute gently, focusing on dry areas. Use alone or after your refresher to help seal in moisture.\u003c\/p\u003e","brand":"Loc Em Up Products","offers":[{"title":"8 oz","offer_id":50621721870634,"sku":"NN-J3OJ-T5WQ-2","price":24.99,"currency_code":"USD","in_stock":true},{"title":"Case of 12","offer_id":50621721903402,"sku":"NN-J3OJ-T5WQ-1","price":144.0,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/2240\/0298\/files\/IMG_3379_2.png?v=1767282354"},{"product_id":"body-glo-hydrating-body-butter","title":"Body Glo Hydrating Body Butter","description":"\u003cp\u003e\u003cstrong\u003eDeep moisture for dry, thirsty skin.\u003c\/strong\u003e\u003c\/p\u003e\n\u003cp\u003eBody Glo Hydrating Body Butter delivers rich, long-lasting moisture to help soften rough, dry-feeling skin and leave it looking smooth, nourished, and radiant. Its creamy texture melts into the skin for a comforting moisture boost without turning your self-care routine into a chore.\u003c\/p\u003e\n\u003cul\u003e\n\u003cli\u003eHelps moisturize and soften dry-feeling skin\u003c\/li\u003e\n\u003cli\u003eSupports a smoother, more nourished-looking appearance\u003c\/li\u003e\n\u003cli\u003eRich body-butter texture for lasting hydration\u003c\/li\u003e\n\u003cli\u003ePerfect for everyday moisture, especially during dry-weather seasons\u003c\/li\u003e\n\u003c\/ul\u003e\n\u003cp\u003eMassage onto clean skin, focusing on areas that need extra moisture.\u003c\/p\u003e","brand":"Loc Em Up Products","offers":[{"title":"Default Title","offer_id":50800282173738,"sku":null,"price":15.99,"currency_code":"USD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/2240\/0298\/files\/IMG_3373.jpg?v=1767233740"}],"url":"https:\/\/www.locemup.com\/collections\/everyday-essentials-under-25.oembed","provider":"Loc Em Up Products","version":"1.0","type":"link"}